NZTech & MBIE 2023

NZTech & MBIE. 2023. Digital Technologies Industry Transformation Plan, https://digitaltechitp.nz

New Zealand's SaaS sector generated $2.2 billion in revenue in 2021[1] and according to kiwiSaaS, is currently growing by 16% annually.[2] The sustained growth by the SaaS sector over this period indicates that the sector could become a major industry for New Zealand. If this growth can be accelerated to 19% per year, by 2030, it is estimated that the sector could be worth nearly $14 billion and generate as many as 58,000 new jobs (provided the talent could be found).[3]

(p. 16)

  1. Source: kiwiSaaS ↩︎

  2. Source: kiwiSaaS – this number is based on revenue per head with the baseline year of 2020. ↩︎

  3. These numbers result from a collaboration between kiwiSaaS and Stats NZ and emphasise the value of a domestic and international marketing campaign to raise awareness and interest in working in New Zealand tech (see sections on Telling Our Tech Story). ↩︎